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Logic Empire Joins Ethoca in Global Fight Against Ecommerce Fraud

  
  
  
  
  

reduce chargebacksLeading online skill gaming company joins community of companies working together to combat online fraud

(PRNEWSWIRE) October 15, 2007 -- Ethoca Limited (Ethoca), the leader in collaborative ecommerce fraud management, announced today that Logic Empire is the latest international company to join Ethoca’s rapidly expanding community committed to fighting fraud.

Logic Empire is a leading online skill gaming company operating multiple brands including Play65, Play89, GammonEmpire and PoolEmpire.

“Ethoca’s collaborative fraud management service enhances our fraud management system by allowing us to benefit from the fraud experiences of other companies across a number of industries,” said Gilad Liran, COO, Logic Empire. “Using Ethoca’s collaborative fraud management service is a logical step for our business to fight fraud and enhance profitability. I would encourage others to join the community.”

This announcement further underscores the global momentum for collaborative fraud management – from online retail to electronic payments to gaming, global leaders see Ethoca’s collaborative fraud management service as a way to inform their decisions and enhance their profitability on thousands of transactions every day. Ethoca is the only service that allows companies to benefit from the fraud experiences of other companies - accepting more of the “right” types of transactions increases revenue, and declining the “wrong” ones reduces losses and non-payment.

“Logic Empire, like many other companies, recognizes the importance and underlying value collaborative fraud management offers in eliminating unwanted customer activity and maximizing profit,” said Andre Edelbrock, Ethoca President and CEO. “Why fight fraud alone? Fraud techniques are constantly evolving and becoming more sophisticated, and collaborative fraud management is the answer to this global challenge.”

About Ethoca

Ethoca’s technology enables broad, automated industry collaboration through a highly secure communications hub and repository used by merchants, payment processors, fraud solution vendors, issuers and banks. Its rapidly growing database contains 600 million merchant and payment provider contributed records containing rich transaction information and outcomes across various payment types. Data can be linked by any attribute, offering a 360-degree view of behavioral patterns online that help identify both good and bad orders and customers. Learn more about Ethoca.

Ethoca™ is a registered trademark of Ethoca Limited.